22nd January 2024
Here he goes again! Today I was sent images of a very high end brand…. a French very high brand sat on the shelves of TK Maxx.
Now I know all about grey product, brands bought and sold across continents that somehow manages to escape legislation that then finds its way into the most strangest of places. I know that brands chasing targets can sometimes resort to selling old product into budget stores to help hit targets. I appreciate that as brands develop they naturally want to off load old stock that has been discontinued, but seriously this, on top of all the other happenings that I have discussed on here really does make me wonder; What is going on with the hairdressing industry?
Thank goodness there are brands out there that do everything by the book to support their clients – hairdressers and barbers across the country. It’s not impossible to stop the diversity that seems to be happening more and more with bigger brands but some product companies are doing their very best to remain SALON EXCLUSIVE and I thank them for their commitment and dedication to maintaining an element of difference between mass market, budget online activities and grey stock finding its way into stores like TK.
The posts I have shared recently have generated a lot of interest, mainly positive, some not so, and I’m pretty certain the big boys who put their products into that chemist will not be inviting me to deliver any training anytime soon, but hey ho, I am sticking to my #ProForPro guns and will continue to shout/shoot out about brands that are not supporting the industry that made them the success they are today.
But as of now, I intend to focus all my energy on sharing positive news about brands that salons can stock safe in the knowledge that they will remain SALON EXCLUSIVE for the foreseeable future.