Christmas Part 3: Balmain Paris Hair Couture

Regular readers of this blog will know that I love products from lots of companies, and that I especially love Balmain Paris Hair Couture, and then I love it even more when they launch their Christmas collection. Balmain knows how to celebrate the festive season, and this year it’s magical.

25th October 2021

Regular readers of this blog will know that I love products from lots of companies, and that I especially love Balmain Paris Hair Couture, and then I love it even more when they launch their Christmas collection. Balmain knows how to celebrate the festive season, and this year it’s magical.

The collection for 2021 is bigger and bolder than previous years, could that be because they know your clients are purchasing bigger and better gifts for family and finds this year, because, unlike last year, we can actually get to spend the big day with more people than we did in 2020.

The packaging this year is predominantly white and gold and black, all very chic and stylish and Parisian looking.

Gift sets are incredible, the round boxes open to reveal specific haircare products or advent calendars, of which there are two versions.

The ultimate care treatment gift sets include: Couleurs Couture Care SetMoisturizing care Set and Revitalizing Care Set, and the advent calendars.. La Ville Lumiere feature stunning boxes decorated with the streets of Paris and packed full off luxurious products and accessories.

The stunning cordless straighteners have been elevated to an even more gorgeous level with limited edition black and white versions in ultra stylish heat resistant hard cases that I could see many a person using as a mini handbag for a night out. One of the very first cordless straighteners to be launched, in my opinion they are the best, delivering outstanding results that surpass many full size plug in versions, and to have them looking this fabulous, emblazoned with a gold B … wow!

Okay, this one, well it’s a Christmas pressie just for me! Having used Balmain Homme since it was launched, I can categorically state it’s one of my very favourite brands, especially the incredible Scalp Scrub, it is a great product that leaves the scalp feeling fresh, energised and super clean. The Hair & Body Wash is stunning too, and lucky for me, this year there’s a fab toiletry bag to go with them, oh and a candle with the signature mens fragrance too!

Okay, let’s stop for a moment and admire this!!! The image simply doesn’t do this stunning backstage session case justice, it is a thing of great beauty that holds essentials whilst travelling, but more than that, it’s a gorgeous case that could most definitely be used as an evening bag for that ultra glamorous occasion as well. It arrives containing  Thermal Protection Spray, Texturising Salt Spray and a golden pocket mirror … as I tend to say lots with all things Balmain…. #Swoon

The iconic Overnight Repair Serum has had a festive make-over …. with Swarovski crystals loving added by hand by artisans to create an extra special Christmas gift …. it’s simple really, give the gift of (luxurious) haircare this Christmas.

Moving on…. yes there is even more, let’s take a look at accessories:

As ever, the accessories collection is pitched perfectly for the festive season, from bows to barrettes, headbands to slides, each of this seasons accessories add a touch of designer style to any hairstyle; imagine how excited your clients would be wearing a Balmain Paris Hair Couture accessory on their Christmas party night. Personally my fave is the signature logo slide which has a real 70’s disco vibe to it, but the entire range (of which not all are shown) is an utter delight.

And of course, the salon accessories kit just adds another element of luxury to your salons festive offering: with hanging decals and white Balmain ribbon and lots more imagery to make your salon look beautiful for the festive season.

I could go on, and on, and on about the magnificence of Balmain at Christmas, but I think you probably get the message. However I would say, if you are serious about retail and want to capture some ‘high end’ aspirational gift purchasing from your clients, Balmain is definitely the brand to choose.

Click Here: Balmain Hair UK

 

 

 

Drawing on personal experiences, salon business and the challenges sales people face in their daily life,
I’ve created a story that can be used in salons and on sales calls that will help overcome the challenges faced in the world of retailing.


Start Telling